Virtual lamborghini museum tour with Google maps street view, behind the scenes at Ferrari’s exclusive tailor-made facility, and Bugatti’s legend veyron 16.4 grand sport vitesse – meo constantini edition

Fans of lamborghini will no longer need to fly half across the world to visit the sant’agata bolognese museum in Italy, as the luxury automobile company has launched a fully interactive view of the exclusive facility on google maps. google’s street view allows visitors to virtually navigate through the two-story structure, giving them a chance to explore the exotic vast collection of classic and modern super sports cars. spread across two floors covering 1,500 square meters, the museum displays a selection of lamborghini’s most popular production series such as the Miura, Countach, Diablo and Murciélago, accompanied by rare one-off prototypes, limited editions and F1 race cars.

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Unique scale models of original styling taken from lamborghini’s centro stile can also be found on display along with some of the company’s V12 powertrains. the experience also offers the rare opportunity to see the reventòn – limited series of only 20 units – estoque and sesto elemento which are exclusive to lamborghini’s museum.


(left) lamborghini sesto elemento, (right) lamborghini diablo


lamborghini estoque




lamborghini reventon




Lamborghini miura concept

A link to the Google Street View tour



Behind the scenes look at ferrari’s prestigious tailor-made program. Design Boom’s exclusive opportunity to experience first hand what it’s like to personalize and order a one-of-a-kind ferrari FF at the unique facility in maranello, italy. the tailor-made program continues a tradition which began in the 1950s and 1960s, a time when clients customized their vehicles with premium materials, colors and finishes. the result was genuinely bespoke cars designed to suit the desires of each individual owner. that esteemed past has now been revived through a program that permits owners to specify every last detail of their ferrari, from the exterior to the cabin trim, through a library of finishes, accessories, materials, treatments and colorways.



Each of the available finishes are developed in collaboration with the Ferrari styling center, each drawing historical reference from the company’s core values of elegance and innovation. any client who desires to embark on the tailor-made program is assisted and guided through the selection process by architect and designer tommaso cai, who is in charge of ensuring the final designs are both unique and in-line with the Ferrari brand and its traditions. once the car’s details have been defined, the client can follow-up on all of the various processes involved in its creation, including the paint application and seat upholstery, right until their custom prancing horse is finalized and delivered.


The use of the latest materials and production techniques are implemented into the ‘classica’ collection The list features pastel colors from the past, aged and vintage leather, wools, cashmere and velvet. special treatments for the hard areas of the cabin to match the exterior also include chromed elements, stitching details and more natural leathers.


The tailor-made program offers three collections influenced directly by ferrari’s trademark DNA: scuderia, classica and inedita. the ‘scuderia’ collection is informed by ferrari’s sporting history, offering a choice of racing-derived materials, finishes and accents. the ‘classica’ collection, on the other hand, provides a modern twist on the styling cues and features of maranello’s iconic GT’s. at last, ‘inedita’ lives up to its name by introducing an element of experimentation and innovation. users are able to select from a range of traditional and luxury materials, from cashmere to denim, to high-tech fabrics and innovative carbon-fiber composites.





The ‘scuderia’ collection pays homage to ferrari’s racing history, reflected in the materials and finishes it includes. the list of options ranges from carbon-fiber trim to technical fabrics, chamois and rubberized leather, alcantara, microfibers, kevlar, satin-finish and matte metals.



Inedita’ introduces innovative fabrics and experimental approaches to interior car design, while still respecting the core values of the brand. denim, bold leather upholstery, suit and technical fabrics are just a few of the novel and intriguing options available. the denim-trimmed ferrari california is a good example of what the collection offers: pale blue leather with denim trim in areas of the seats and cockpit, as well as on the door panels and lower part of the dashboard.






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Bugatti has presented the third model in ‘les légendes de bugatti’, the company’s six-part limited edition collection at this year’s Dubai international motor show. based on the veyron 16.4 grand sport vitesse, the ultra luxury ‘legend’ vehicle pays homage to meo costantini – the head of bugatti’s racing team from 1927 until 1935. its 8.0-liter quad-turbo W16 engine produces 1,200 horsepower at 3,000–5,000 rpm and can accelerate from 0–100 km (0 to 62 mph) in 2.6 seconds. previously, the vitesse was driven to a top speed of 408.84 km (253 mph) with the roof down in april 2013, making it the fastest production roadster ever built.


 Meo Costantini (1889 – 1941)


“Meo Costantini embodies the most successful era in Bugatti’s racing history,” says Dr Wolfgang Schreiber, President of Bugatti Automobiles S.A.S. “Ettore Bugatti’s vehicles from the 1920s stand for light-weight construction and technical aesthetics. When Bugatti created the Type 35, he inspired one of the most successful racing cars of all time. The Vitesse ‘Meo Costantini’ is reminiscent of the Type 35.”

Bartolomeo “Meo” Costantini, born in 1889, was the head of Bugatti’s racing team for eight years. He developed an interest in racing cars and began racing at an early age. It was after the First World War that he first came into contact with the Bugatti brand, when he was involved in modifying a Bugatti Type 13. This is the car that Meo would drive during his first races in 1920-21. It was through these races that Ettore Bugatti first became aware of the young Italian’s talents, and he invited him to Molsheim in 1923. The two developed a close bond, and Costantini worked for Bugatti as a racing driver and advisor from that time on. As a member of the factory team in 1925 and 1926, he won the most famous and important race in its time, the Targa Florio in Sicily. In 1926, he also drove to victory at the Spanish Grand Prix and the Grand Prix of Milan, and took second place in Monza. Shortly afterwards he ended his active racing career in order to manage the Bugatti racing team, a post which he held from 1927 until 1935. Costantini stayed at Bugatti until 1937.


Bugatti Legend Car “Meo Costantini”

The series of Bugatti Legend cars, “Les Légendes de Bugatti”, was launched in August at California’s Pebble Beach Concours d’Elegance with the Vitesse “Jean-Pierre Wimille”. This was followed by the Legend car, “Jean Bugatti”, which was presented at the International Motor Show in Frankfurt. Now, the third Legend Edition, dedicated to Meo Costantini, will be revealed to the public for the first time in Dubai. The car is based on the Bugatti Veyron 16.4 Grand Sport Vitesse. Its 8-liter W16 engine achieves an unparalleled torque of 1,500 Nm from 1,200 PS at 3,000–5,000 rpm, and can accelerate from 0–100 km (0 to 62 MPH) in 2.6 seconds. The Vitesse was driven to a top speed of 408.84 km (253 MPH) with the roof down in April 2013, making it the fastest production roadster ever built.



Bugatti Type 35: One of the most successful racing cars of all time

The Bugatti Type 35 numbers among the brand’s most outstanding vehicles. With more than 2,000 victories, this is one of the most successful racing cars in motorsports history. In line with the motto Race on Sunday, sell on Monday, the Type 35 brought a golden era to the Molsheim-based company, with Ettore Bugatti selling many Type 35s directly to wealthy racing drivers after races. In its time, the Type 35 was the only car that could be driven both on the race track and on public roads.
Meo Costantini achieved almost all of his victories in a Type 35. The racing car draws its power of approximately 100 PS from a 2-liter, straight-eight engine. Its weight of 750 kg including the body is distributed perfectly across the axles (50 to 50 percent), giving the car incredible manoeuvrability. With its characteristic racing car body in tear-drop shape, this is a car that continues to capture the imagination right up to the present day.